Marketing 101—Film Festivals

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bloodstainedbox

 

 

 

 

 

Here is how you market your film festival. I learned this approach from the Bloodstained Indie Film Festival.

  1. “Yes there is a
  2. Bloodstained
  3. Indie Film Festival.”
  4. “Your film “The Stairs” caught our attention so we are inviting you to our film festival.”
  5. “Your film looks like an excellent fit for our lineup.”
  6. “Cheers. (I love how the former colonies sign off on their letters and I am going to start using it.)
  7. “Congratulations for all your achievements! “(Real agape here and good use of the exclamation point.)
  8. Now lay it on thick.
  9. “When you make an indie film, you put your blood, sweat, and tears into it. Not to mention, your bank account. No one understands this better than us. We’re independent filmmakers just like you, and we’re here to honor your passion, commitment, and vision.So many people give up on their dreams, never daring to try to make them come true. You’re one of the brave few to take a huge step and actually do that. No film is perfect but you had the guts to reach for the stars and we want to applaud your success. Production date, world premiere status, etc. None of that junk matters to us. We just want to see your pride and joy.We won’t give you an award you don’t deserve, but we’re going to make sure no one walks away empty-handed even if it’s just an official selection or nomination.”
  10. I LOVE IT! So many pats on the back that I feel like I just had a massage.
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April 14, 2016

Awards, Admissions, Accolades and Selections

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13139343_1738826723030494_4479072992824052401_n

 

Here is our list of awards, honors, accolades, selections and admissions on our journey up “The Stairs”:

A. Top Indie Film Awards winner for “Best Documentary Short.”

B. Acceptance to:

1. Near Nazareth Film Festival in Israel;

2. New York State International Film Festival;

3. New York State Sun Fest;

C. Movie called “A Masterpiece” by New York State International Film Festival.

D. RRFC Connection, May 9, 2016, Weekly Newsletter ” Film Connection graduates Blake Laitner and Hakym Reagan (Portland OR) just finished their second short entitled, The Stairs based on a chapter in his father’s book A Hebraic Obsession: They show YouTube of trailer on the site.

1. Film Storage selects “The Stairs” trailer to feature on their website.—-April 10, 2016.

festival du film fantasique du Strasbourg2. Laitner, an attorney-turned-filmmaker, completed writing his memoir, “An Hebraic Obsession” in 2015 and the movie was completed in 2016. Since then, the film’s trailer has been selected to be featured by Film Shortage and Festival Europeen du Film Fantastique de Strasbourg has added French subtitles to the movie.

 3.  “The  Stairs” worldwide premiere at Fort  Lauderdale’s Paradiso Theatre on June 25, 2016 at 5:30 pm.

4. We were negotiating distribution rights with Orient Star Media Inc. (B.C., Canada) for the People’s Republic of China. Update: Their contract was so one-sided that we tore it up.

5. Five Film Festivals are now following us on Twitter:  Melbourne Indie Film Festival, SouthPole International Film Festival and the Bucharest Shortcut Cinefest Paradise Justice—they Twittered “Mahalo Mort for following us.”

Lots of film festivals are retweeting our submissions into other film festivals. It is nice to see their logos next to the likes. Thanks to the following Lift Off Film Festivals: Hong Kong, Manchester, Singapore, Sidney, London, Amsterdam, Vancouver, Tokyo, Los Angeles and Las Vegas. Here are some more Open World Toronto Film Festival, St. Cloud Film Fest, I Filmmaker International Film Festival and the MolinsHorrorFilmFest.

6. The Trailer Addict has posted out trailer on their website….traileraddict.com.

 

 

 

 

festival du film fantasique du Strasbourg

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April 11, 2016

“We Really Dig your Trailer”—Sweet!

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13139343_1738826723030494_4479072992824052401_n

“We Really Dig your Trailer”—Sweet!

th
How sweet that taste of success as it rolls around your tongue and sends rushes to your brain.
Here is a taste of sugar that landed in my coffee as my eyes read the email
on my iPhone:
Hey Blake,
 
We really dig your trailer for ’The Stairs’.
 
We have selected your trailer to feature on Film Shortage and have placed in the queue line.
It may take a couple of months before featuring due to our long lineup, but we will contact you when the short will be up.
Thank you once again, and we will keep in touch soon!
Sincerely,
 

Marco Lucà

Marco, Thanks for the sweetener.

Congratulations from our readership:

Wow, wonderful… Keep me posted!—Terry

Mazel Tov!!! Great news…Sending tons of love!!!… Judie

Yay!  Yay! Triple Yay!— Eva

Wow! And, Double wow!—Cami

Congratulations. How encouraging.—Gina

What is your film about and where can I see it?—Ulrich

Congrats, Mort – that’s awesome!— Louis

SWEET— Elaine

Nice going, Mort…Lois

Very Sweet!!!—Barbara

As they say in Scotland, NOT BAD! Best Wishes—Cara

Best news I heard all weekend. You really got it going.—Norma

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April 11, 2016